What The CEO Wants You To Know
I just finished reading What the CEO Wants You to Know : How Your Company Really Works by Ray Charan.
Maybe I am just a sucker because it was one of the books recommended by Tim Sanders in his Killer App book that I just read. I bet that booksellers love Mr. Sanders because he recommends like 50 books in his book and stresses that you should read, read, read! Anyway…
dresses sharp and acts all important, but generally just only ACTS important. I thought of him/her as mostly a figure-head.
Those things may sometimes be true, but in many cases they are probably not, and I generally have more respect for the position now. In plain language, the book discusses basic business concepts like margin, velocity, return on assets or investment, etc.
My eyes were opened a bit as I realized that there is a bit of an art and a science to running a business, big or small. The author continually compares (and sometimes contrasts) the CEO's job with that of a fruit peddler in somewhere like India, and the similarities
between the two workers are more alike that I had thought about. Finishing this book, I have more respect for MBA's and business degrees. At least I can see what kinds of things that those
programs might teach. Previously I had thought of people with those kinds of credentials as only folks who slicked back their hair,
wore fancy clothes, drove Lexuses (Lexi?), played politics in the office until they got what the wanted, and got paid with obnoxious stock options and salary.
Some of those generalities may indeed often be true, but I have a bit more understanding of what a GOOD business person is working on
and thinking about. The book is divided into four parts: (1) Business Acumen, The Universal Language of Business, (2) Business Acumen in the Real World (3) Getting Things Done and (4) Your Personal Agenda.
All parts are good, but I found section three “Getting Things Done” the most interesting and practical. There were several points that he made that I could relate to in my work. The book is a very easy and quick read (only 130-ish pages). I would highly recommend What the CEO Wants You to Know, especially if you are not a business-type person. It made me want to take a more active interest and maybe even a more active role in the actual business at my job.
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Hello, friends. My name is Rob Lambert and I live in Chicago, 













